Cross/Up sell

The one goal that is quite common for any retail company is to create ample cross sell and up sell opportunities to increase their revenue. But even if this is an ideal win-win solution for marketeers, to come up with an impactful cross sell/up sell strategy is always a formidable challenge.

Selma helps you to strategize your cross/up sell plan easily, based on your transaction data. With Selma you can:

  • Identify which of your customers have affinity to what products
  • Identify which products are often bought together
  • Optimize your cross/up sell opportunities without dedicating a team of data scientists
  • Achieve maximum ROI on your cross/up sell campaigns
Show me how