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Customer acquisition

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Customer Retention

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Shop Performance

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Discount Sensitivity

Discount Sensitivity

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RFM Modeling
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Product Affinities

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Why Selma? I come from a time where investment and marketing decisions were taken with gut feeling. To be future-proof, a company like Torfs needs to become more data-driven. In this journey, Selma is an excellent partner.
Torfs- blog image

Wouter Torfs
CEO Torfs

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