91 opportunities. 56+ hot leads. 5% conversion.
Out of Office is a free Nordic after-work community and app where professionals effortlessly mix business, networking, and nightlife, empowering both individuals and companies to connect, engage, and shine in a fun, authentic setting.
91
Qualified opportunities
56+
Hot leads (>70% quality score)
5%
Conversion to opportunity
The challenge
The organisation faced rapid expansion across multiple products targeting different audiences. With a lean sales team, they needed to scale smartly and cost-effectively without adding headcount.
“Selma feels less like a tool and more like a teammate. That's what makes it powerful.”
Mikael Wennerros
Co-Founder · Out of Office
How Selma helped
Selma connected two Microsoft email accounts and handled AI-driven prospecting, reply management, and opportunity qualification for 1,726 prospects.
Results
- 1,726 relevant prospects identified and engaged
- 715 incoming replies classified and handled
- 91 qualified business opportunities generated
- 56+ hot leads with quality scores above 70%
- 5% conversion rate
- Time savings equivalent to 1 FTE
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